Digital Marketing Officer

Applications are invited from suitably qualified persons to fill the position of: Digital Marketing Officer

Office Of The Campus Registrar Marketing, Recruitment And Communications Office - Digital Marketing Officer

Applicants must satisfy the following essential criteria:

• Postgraduate qualification in Marketing 
• Considerable experience in Digital Marketing at a senior level 
• Demonstrate a strong understanding of current online marketing concepts, strategy and best practice.

Applicants who possess the following will be at a distinct advantage: 

• Qualified member of the Chartered Institute of Marketing or equivalent

The successful candidate will report to the Director, Marketing and Communications and will be required to:

• Position and promote The UWI, Mona on the World Wide Web and online communities in support of recruitment, outreach, research and general growth strategies; 
• Strategically plan, develop, and deliver a digital marketing communications strategy and initiatives to support the University's strategic objectives and communications needs;
• Conduct and secure research to identify business needs and user needs to meet the University's strategic marketing and communications objectives via web, digital and social channels; 
• Coordinate online customer relationship and engagement strategies through uploading content, advertising UWI events, initiatives and milestones and engaging users; 
• Assist in development of online advertising and promotional plans in support of recruitment, outreach, research and general growth strategies including though not limited to Google AdSense, direct advertising, link exchanges and link promotions.

For further particulars regarding The University of the West Indies and the Office of the Campus Registrar - Marketing and Communications Office, visit us at http://myspot.mona.uwi.edu/marcom/

Note:

The position of Digital Marketing Officer falls within the category of Senior Administrative staff. Applicants are required to submit a resume giving full particulars of qualifications, experience, the names and addresses of three (3) referees (one of whom should be from your present organization) and copies of academic qualifications.

These should be sent by electronic mail to hrmd.sed@uwimona.edu.jmfor the attention of the Director, Human Resource Management Division, The University of the West Indies, Mona Campus, Kingston 7, Jamaica.

The final date for receipt of applications is March 4, 2016.

The University of the West Indies, Mona Campus... Inspiring Excellence, Producing Leaders The University of the West Indies (UWI) is a dynamic, international institution serving the countries of the Commonwealth Caribbean. Its faculties offer a wide range of undergraduate, masters and doctoral programmes in Humanities and Education, Science and Technology, Engineering, Law, Medical Sciences and the Social Sciences. The UWI represents the oldest educational institution of its kind within the region and has been responsible for producing outstanding leaders who have aided in catapulting regional development.